Trademarks
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Anyone know anything about trademarks in the US?
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They are like beer for technology companies. The cause of and the solution to all of life's troubles.
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What about them do you want to know?
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Well, we have a few trademarks here at work, but we've always used a lawyer to do it.
We were tinkering with the idea of using an online trademark company.
We are looking to trademark a service. And that we should trademark the words themselves.
To us, it seems like you would do that, but the lawyers always seem to register the logo for the service under:
(3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERSIn my research, that means the words outside the logo are not trademarked.
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@MattSpeller said:
They are like beer for technology companies. The cause of and the solution to all of life's troubles.
What do you mean?
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@BRRABill said:
@MattSpeller said:
They are like beer for technology companies. The cause of and the solution to all of life's troubles.
What do you mean?
Examples:
Our competitor is out selling us! Is there any patent suits we can lob at them to tie up their product, time and money in court so we can gain an advantage?
We make an amazing product! Let's patent even silly trivial details like the curvature of the corners of our phone! That way if someone begins to compete with us we can sue them and tie up their product, time and money in the court!
Hey I invented something cool! I even patented it because it's cool and it's mine and I think it could make some money! Oh wait, a big company is blatantly ripping off my design! Well now I'm screwed unless I can convince a patent lawyer to work for a gigantic portion of the award and that's only if we even win against a monstrosity that has more lawyers on retainer than fleas on a dog.
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@MattSpeller said:
@BRRABill said:
@MattSpeller said:
They are like beer for technology companies. The cause of and the solution to all of life's troubles.
What do you mean?
Examples:
Our competitor is out selling us! Is there any patent suits we can lob at them to tie up their product, time and money in court so we can gain an advantage?
We make an amazing product! Let's patent even silly trivial details like the curvature of the corners of our phone! That way if someone begins to compete with us we can sue them and tie up their product, time and money in the court!
Hey I invented something cool! I even patented it because it's cool and it's mine and I think it could make some money! Oh wait, a big company is blatantly ripping off my design! Well now I'm screwed unless I can convince a patent lawyer to work for a gigantic portion of the award and that's only if we even win against a monstrosity that has more lawyers on retainer than fleas on a dog.
That's not at all what a trademark is. Patents are about products. TMs are about the identify of the company. No relationship.
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@scottalanmiller I.... uh....... erm...... well... this is akward.... backs slowly out of the thread and enrolls in reading comprehension classes
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For example, MangoLassi is a trademark of GroveSocial. As is GroveSocial itself.
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I searched but didn't find them.
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@BRRABill said:
We were tinkering with the idea of using an online trademark company.
I'd want to run away screaming at the very mention of this idea. Probably actually try to babble on enough to get whoever away from considering it.
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Online trademarking doesn't "sound" all that bad. Trademarks seem like they would be rather simple.
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@travisdh1 said:
I'd want to run away screaming at the very mention of this idea. Probably actually try to babble on enough to get whoever away from considering it.
Why is that?
I'm kind of the one considering it, which is why I ask.
I've tried running away from myself, but its messy.
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@JaredBusch said:
He never said it was registered.
Ah, registration is driving the questions I have.
Is a trademark really a trademark if it isn't registered?
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@BRRABill said:
Is a trademark really a trademark if it isn't registered?
Absolutely. That's why one is called a trademark and the other is a REGISTERED Trademark.
There is no need in the US to register a trademark. Although it can have benefits.
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Just like a copyright. A work is copyrighted upon creation, it takes no action from the creator.
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Not only is a trademark automatic, but you can use the official symbol with it.
For example: MangoLassi
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Also, if it is actually important to your business, then you should not even be questioning the need for a lawyer. Because if it is that much of a driver, it would insinuate that you need registered trademarks. Registered trademarks, may not require a lawyer, but you certainly should not be going to all of that trouble without consulting one.
