Separating IT from the Bench
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@BRRABill said in Separating IT from the Bench:
@scottalanmiller said in Separating IT from the Bench:
@BRRABill said in Separating IT from the Bench:
Where do you peg SEO? It's a bit of tech, a bit of marketing, a bit of business...
Not really. SEO is pure marketing. There is no tech or business in it.
So the editing of the pages is marketing? The use of tracking codes, etc.?
Absolutely.
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@scottalanmiller said in Separating IT from the Bench:
@BRRABill said in Separating IT from the Bench:
@scottalanmiller said in Separating IT from the Bench:
@BRRABill said in Separating IT from the Bench:
Where do you peg SEO? It's a bit of tech, a bit of marketing, a bit of business...
Not really. SEO is pure marketing. There is no tech or business in it.
So the editing of the pages is marketing? The use of tracking codes, etc.?
Absolutely.
So marketers are responsible for programming websites? That seem like a IT -related job to me.
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@BRRABill said in Separating IT from the Bench:
@scottalanmiller said in Separating IT from the Bench:
@BRRABill said in Separating IT from the Bench:
@scottalanmiller said in Separating IT from the Bench:
@BRRABill said in Separating IT from the Bench:
Where do you peg SEO? It's a bit of tech, a bit of marketing, a bit of business...
Not really. SEO is pure marketing. There is no tech or business in it.
So the editing of the pages is marketing? The use of tracking codes, etc.?
Absolutely.
So marketers are responsible for programming websites? That seem like a IT -related job to me.
- IT doesn't program websites either, that's engineering.
- We don't program websites for SEO.
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Departments involved in a common websites:
- IT runs the web infrastructure.
- Engineering makes the content management platform.
- Design makes the website for marketing.
- Marketing designates web content (which results in SEO.)
- Sales talks to customers that the website attracts.
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@scottalanmiller said in Separating IT from the Bench:
Example:
IT/BI: Decide on a server that works for the business. Decide on a hypervisor that meets business needs. Install hypervisor on server with settings chosen in consideration of the business needs. Operating said equipment to meet business objectives.
Bench: Take server, install hypervisor as instructed. Do this without regard for business needs.
From the perspective of skill sets, is this example saying IT/BI = Bench skill sets + business acumen?
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@EddieJennings said in Separating IT from the Bench:
@scottalanmiller said in Separating IT from the Bench:
Example:
IT/BI: Decide on a server that works for the business. Decide on a hypervisor that meets business needs. Install hypervisor on server with settings chosen in consideration of the business needs. Operating said equipment to meet business objectives.
Bench: Take server, install hypervisor as instructed. Do this without regard for business needs.
From the perspective of skill sets, is this example saying IT/BI = Bench skill sets + business acumen?
Correct
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Ideally is the depth of knowledge between bench skill sets and business acumen equal?
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@EddieJennings said in Separating IT from the Bench:
Ideally is the depth of knowledge between bench skill sets and business acumen equal?
Ideally both are as deep as possible But in reality, the importance of business outweighs tech by quite a bit. This gets more dramatic the higher you get. Entry level is more tech, most of the field is a little more business, by CIO it is nearly pure business.
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@scottalanmiller That's what I figured. This thread has been food for introspection. Much of what I call my own business acumen is really just common sense and logic. Where I find myself deficient is on the bench side: Having the skills / experience to design an VoIP system around FreePBX (thus my recent learning efforts), configuring that CentOS installation to be a production web server or database, etc.
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@EddieJennings said in Separating IT from the Bench:
@scottalanmiller That's what I figured. This thread has been food for introspection. Much of what I call my own business acumen is really more common sense and logic. Where I find myself deficient is on the bench side: Having the skills / experience to design an VoIP system around FreePBX (thus my recent learning efforts), configuring that CentOS installation to be a production web server or database, etc.
Business is mostly common sense and basic knowledge. Anyone that understood their high school training is normally pretty well equipped.
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